Synonymous Results in Google!!!!

[dilipsam]

(I have already posted the same content in two other forums, Moderator. If you feel dupes harm you, delete this post)

Ok, use Firefox browser.

Then query for SEO firm, the word "search engine optimization" too gets highligted in bold (look at the SERPS!!)

Now query using same Firefox browser for SEO Company
...nothing other than SEO or Company gets highlighted there in the SERPS.

Am I pressing the panic button?

Something in store for all of us in 2006, I guess.

Second Edit addition: When querying for SEO, the phrases like Search Engine Optimization and Search Engine Optimising too gets highlighted!!!

I'm not drunk yet!!! (still one more day to go for new year's eve folks)

Third Update: Even in IE do the same only for SEO. My oh MY!!!

Regards,
Dilip Samuel

[seo-ireland]

This is Google relying on their built up ontology to return results. Just do a search for any word preceded by the character ~ to see the synonyms that Google knows about for that word.

For example: ~seo (http://www.google.com/search?q=%7Eseo)

[Nicky]

Thats pretty cool actually. Google is interpreting what they believe are acronyms. There are some interesting interpretations with some random text that you can do searches on.

[Bruno]

This is old news, if i did read right, you have blog post on seomoz.org/blog/ about this, but i can't find it becose seomoz don't have search option yet :)

[rustybrick]

Its posted on dozens of blogs and forums.

[dilipsam]

what was old?
~keyword (that thing was available since 2003)

now, you dont have to use the tilde (only for abbr). If it sees an acronym it gives away the full form and how come optimising too is highlighted, a word using the british spelling variant?

My apologies Barry, I think you got my pm about the issues of me posting the same content on lot of forums.

As for you I got a reply when i mentioned about the tilde character used along with wild card searching, giving us results of terms that weren't searched but highlighted. You mistook it for LSA search (tilde search)

Regards,
Dilip

[rustybrick]

I have no problem with it, if I did I would have pulled it.

Also, I did not mistake it as an LSA search. There is no such thing as an "LSA Search". I just said people used it during the LSA craze - big difference.