cavemanlawyer15
10-08-2008, 04:44 PM
We're having a problem with a client who hosts all its web sites from one country, but has unique sites for different markets, distinguished by top level domain (TLD). So the .COM, .CO.UK, .DE, .FR etc are all hosted on an IP in one country (let's say its France).
We know that the content's hosted IP address is a major factor in personalized search. The concern is that search engines will interpret all that content as originating in France, and thus to a searcher in the USA, the content might be deemed less relevant and rank lower than a competitor who happens to host its site in the USA.
We also know that Google Webmaster Tools allows users to specify individual "geographic targets" which is basically intended to circumvent this problem. But what about Yahoo, MSN, and others... do they have their own workarounds? My research indicates No.
Any thoughts?
We know that the content's hosted IP address is a major factor in personalized search. The concern is that search engines will interpret all that content as originating in France, and thus to a searcher in the USA, the content might be deemed less relevant and rank lower than a competitor who happens to host its site in the USA.
We also know that Google Webmaster Tools allows users to specify individual "geographic targets" which is basically intended to circumvent this problem. But what about Yahoo, MSN, and others... do they have their own workarounds? My research indicates No.
Any thoughts?