Major drop Any explanation?

[cachemony]

We've had the number 2 ranked site for the very competitive term "pets" for over ten years in Yahoo. Today it has dropped to the 90th position! 90th! Any ideas? I know Yahoo has been going through a flux lately, but this is a huge, costly drop. The site is an online pet advertising website. I don't show that we've lost any backlinks and the only change to the site they have made is adding the code that makes it so people can't use the right click. I was strongly against this change, but the site owner did it anyways because he thinks people are taking our customers pictures. Could this have anything to do with it?

Any ideas, thoughts, questions, or anything would be greatly appreciated. Jeez, 2nd to 90th for an extremely competitive term - what happened?!?!

PS, in Google, we dropped from 2nd to 4th for the same term over the last few months?

[dazzlindonna]

My philosophy is that if you make a change, no matter how simple, and the rankings plummet - UNDO THE CHANGE. If the rankings don't return as a result of undoing the change, then change it back. It's certainly possible that nothing you did caused the drop - it could just be an algo change. But the easiest thing to do to feel as though you have some sort of control, is to undo whatever was changed and see what happens. After that, you can look to other possibilities.

[cachemony]

Thanks for your response dazzlindonna. My problem is that the site owner is very suborn and doesn't know anything about this stuff. Even if I were to convince him this is the reason why the rankings dropped, if we changed it back and the rankings didn’t improve, I'd lose all credibility in his eyes and he wouldn't believe a word I said from then on. Plus, he's won't change it back anyways.

What I was hoping for was if anyone else has experienced a major drop like this. Has anyone had a high position in Yahoo for a long time and lost it suddenly due to this recent update?

Thanks dazzlindonna though. If it were my site I’d do exactly what you said.

[Wit]

Any "major drop" can be contributed to "movement".

It's nature.... :smow:

[EGOL]

If it is a huge costly drop... maybe that will get his attention.

[Athuro]

Imho Dazzlindonna is right [It's certainly possible that nothing you did caused the drop - it could just be an algo change. ]