Hidden Text that's useful. Bad or Not?

[RockportMedia]

Hello all,

Smartbargains.com has hidden text on their page which a client of mine wishes to do a similar thing. Look below the product images and you'll see "Product Details". This is the hiddent text. (URL BELOW)

Of course, google has a rule "no hidden content" so that does answer the questions, but I'm trying to weigh this feature against google's rule. I know the rule is not meant for instances like the below link when it's blackhat or greyhat but in instances where it's useful to a customer what is one to do?

I know the answer but I'm trying to get useful insight other than "well the rule is". Anyone?

URL
bed-and-bath.smartbargains.com/prod_collection.aspx?prod=3030328107&cat=44&dept=3 &sp=All+Products%2f%2f%2f%2fBed+%26+Bath+Bargains% 7c%7c%7c%7c%7c%2f%2f%2f%2fSheets%2f%2f%2f%2fAttrib Select%3dSheet+size%3d'Full'%2f%2f%2f%2f&ltype=1&t =ppg.dept-3.cat-44..

Thanks,
Randy

[pervezalam_mzn]

I cound not found any hidden text on this page right now, i think he has removed it.....Please check if i could not found and let me know if hidden text is available yet now. I want to check how people follow it

[weslinda]

I'm not seeing it either, do you have an example of what the client wants. Any type of hidden text is obviously a poor idea.

There are tons of other ways to improve a page, and hidden text is questionable at best.