SES NYC 06 Coverage Posted: 4X

[rustybrick]

http://www.seroundtable.com/archives/003291.html

Any comments, suggestions or questions, please let us know.

[gabs]

I keep meaning to come over the pond... but have meeting in barcelona that week ..

Was it ask's party or yahoo's which had the white shoe issues

[randfish]

I've got some yellow shoes issues

Seriously, Barry - how is my little team supposed to keep up with your quadruple coverage!?

I don't know how you do live-blogging, either. I have to scribble notes, take 'em home and sort 'em all out. I wish we could audio record the sessions...

[rustybrick]

Your notes are much more well organized because you don't do it "live".

There are pros and cons to both.

[Phoenix]

I don't know how you do live-blogging, either.

Ancient chinese secret passed down from Barry's great-great-great-great-grandfather.



Seriously though, I do it by listening, and as soon as one of the speakers says something, I am typing as she/he utters the words. Sometimes I have to skip things they say cause it comes too fast. Other times I have to go back and correct stuff. One benefit to doing it this way is being able to get some of the best information, that most people would miss, and go back to it later to fully digest it.

[rustybrick]

Yes, we try to document all "umms" spoken by the speaker.

Ben, nice use of the smilies there.

[gabs]

I've got some yellow shoes issues

Yellow.. umm.. well each to their own


Looking forward to the blog.. I'll be following it like a hawk


closest thing to a hawk I can find

[Chris Boggs]

The answer to "how we do it" that I have formulated is as follows. Since we read about/practice so many of the things that the speakers are talking about, I feel we have a greater ability to document the thoughts of the speakers than someone who knows nothing about SEO/SEM. We can fill in the blanks and fix our typos (most of them) during the ummms and the speaker change-overs. It is a fun thing to do, and as Barry always points out, since it is "live," it can be expected that there will be a few typos or incomplete thoughts recorded.

I feel that we probably do a better job than someone that may be able to type shorthand and get every word spoken and all the data from the PowerPoints, because we see the bigger picture in most cases. Of course I do sometimes get frustrated with some speakers for zipping through their PPT's

I always try to mention to a speaker when I see them later in the conference that "they have been blogged," and ask them to look at the post and contact me with any factual changes after the conference is over. Works pretty well for me, and I am sure you could do it too rand, based on your high level knowledge of the topics.

[randfish]

Yeah - I did it last year for SES NYC and am going to try again this year. www.seomoz.org/articles/ses-nyc/ses-nyc-2005.php

I just meant how do you do it from a time perspective - I simply can't string together comprehensible material that fast! It would read as:

guy with brown hair says something, then dude next to him agrees, someone's complaining about GG in the peanut gallery - now they're arguing with him saying that anchor text is something about something else.

Wouldn't go over too well

[toprank]

At first it's not so easy, but like anything, after you've done it a few times, you train yourself to pickup on what's important and as Chris says, previous knowledge as well as having been to the session before, all help. Did I just write a sentence with 5 commas?

Speedy typing doesn't hurt either.

I make an outline prior to the session based on the SES info on the session. That way there's a little bit of structure to start with.

One thing is for sure, a well prepared and organized Powerpoint presentation can make a big difference.

If you want a real challenge, try covering the Q and A.

Even though I would be blogging the conference for marketingblog.com anyway, I would like to extend a BIG thank you to Barry, Ben and Chris for having me join them this time. It should be an excellent conference!